OUR ROLE IN THE ATHLETE / AGENT RELATIONSHIP
Affiniti Creative understands the importance of the athlete / agent relationship. It is vital and necessary. Our services help to support your collective goals. In no way do we wish to get in the middle of your relationship. In fact, we strive to work in conjunction with agents and athletes to build a stronger business partnership.
- We are not a sports management group.
- We do not engage in contract negotiations between athletes and professional sports organizations.
- We do not provide financial management services to professional athletes.
So, what is it that Affiniti Creative does for its athlete clients?
- We are a digital marketing agency.
- We design & build websites … which includes eCommerce tools.
- We develop sites that function well on mobile devices.
- We create brand identities & brand logos.
- We follow technology trends and create strategies to leverage those trends.
- We craft unique social media strategies.
- We understand how search engines work & optimize client sites to perform.
- We know the importance of online reputation management.
- We know how to use digital platforms to engage audiences.
The bottom line is that we work to help athletes engage with their fans and the community through the technology platforms people engage with most. We have long-term goals for our athlete clients.
- Connect with fans.
- Promote community involvement.
- Build awareness for charitable organizations supported by athletes.
- Create interest for endorsement / sponsorship opportunities.
- Show that athletes have interests outside what they do on the field of play.
- Establish a strategy of purpose-driven marketing that extends past the on-field career of athletes.